Wednesday, June 9, 2010

Google Caffeine the New Web Indexing Infrastructure

Google Caffeine is fully LIVE now.

Benefits of Google Caffeine:

  • Get fresh results on Google

  • Time to index the pages after the crawl shrink

  • A golden time for publishers

  • Searchers to get fresh results

  • Party time for both publishers and searchers :-)

Read more Benefits of Google Caffeine

Saturday, June 5, 2010

Conversion Optimization for Websites

Conversion is the most important metric for a website. This being 100% true for ecommerce and service based websites, conversion optimization is imperative for the success of websites.

Studying the bounce rate and exit rate of the websites pages will do a world of good for improving ROI. Web analytic tools will provide you the insights to assist the conversion optimization process.